For more than a decade, Lauren Mahoney led her interior design studio beneath the inherited name Decoroom, a title that never quite reflected the refinement, clarity, or calibre of work the business had evolved to embody. Seeking a more elevated expression of the studio’s vision, she engaged Creative Order to craft a complete rebrand for a discerning, high-net-worth clientele. At the heart of this transformation was the creation of a new name: Studio Trio. A strategy we created, centred around the studio’s three defining pillars; Design, Source, and Build. The identity was conceived to feel contemporary, memorable, and quietly confident. More than a name, Studio Trio became a foundation: a sophisticated brand word that captures the seamless, full-service experience at the core of the studio’s interior design practice.