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creative advertising agency

Creative advertising agency – Agile, affordable, ideas focussed

Are you a marketing manager looking for a creative advertising agency? Look no further than Creative Order.

Creative Order is a small integrated creative advertising agency based in Sydney and Melbourne. We can deliver advertising solutions for TV, radio, outdoor, direct marketing, print news and digital marketing including social and video content.

Combining intelligent thinking, clever concepts and powerful messaging, we produce engaging and effective creative advertising campaigns, from concept stage, through to sign-off and production.

We’ve delivered integrated campaigns involving everything from television commercials, direct mail, magazine print ads, radio scripts and recordings, through to outdoor media Adshells, bus wraps and 48 sheet billboards.

We also take campaigns digital, with digital marketing services including strategy, social and content, display and search advertising using Google Adwords, and social advertising on Facebook and Instagram.

Being an integrated agency means that we can go from creating your brand logo, to developing your marketing communications, all while ensuring integrity and consistency for your brand throughout.

Creative advertising for TV, radio, outdoor, direct marketing, print news and digital marketing including social and video content.

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Creative advertising case study – The Optical Company

Campaign Creation & Execution

The Optical Company who own optical retail brands Kevin Paisley and Stacey & Stacey briefed us to create an integrated marketing campaign. Spurred on by sluggish new customer numbers. TOC had a limited marketing budget to spend and consistently battles large competitors with money to burn.

To combat these challenges, Creative Order developed a highly successful spring and summer through-the-line advertising campaign that combined a strong retail offer, presented using innovative art direction. The end result is a campaign that has serious cut-through across television, press, radio and in-store in their below-the-line point-of-sale channels.

The concept; ‘Switch up you look’ was inspired by the timing of the launch of the new campaign, Spring. Bright, colourful new spring flora was used to re-create hair-dos for both male and female. This creative idea gave us the platform to exhibit a large array of designer frames for both women and men. The TVC utilised stop motion animation of the head spinning as new glasses pop, switch and change. The completely arresting art direction, aligns with designer brand names like the designer fashion brands like Ray Ban and Oliver People.

Using creative thinking and ‘pushing-the-envelope’ art direction, the ‘Switch Up’ campaign is forging the way in getting regional brands noticed and taking on the big optical brands.

Quote from Tessa Chirnside – Marketing Director at the Optical Company

“Creative Order is an agency able to balance high quality design and thinking.”

Get in touch to discuss appointing our creative advertising agency click here and email us now

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