Brand name client testimonial: AimBig
“We’re proud to have a new brand name and a new identity that motivates our clients to set their sights high and to think about achieving big things.”
I recently had the privilege of working with Creative Order to create a new business name for our employment agency. It was important attribute to get right, especially now that we’re recognised as a national DES provider servicing people with disability to find sustainable work.
I could not be more proud of the result of this process. AimBig Employment is 100 per cent reflective of our mission and values – and also in the innovative and collaborative way Creative Order partnered with us. They were aligned with what we stand for and took the time to get inside our heads and motivations. Especially important to me was that they really guided us through the branding process, so we felt involved from the beginning.
Most importantly, their passion for our vision to achieve meaningful outcomes for people with disability was paramount. That is our core business and what we do best – and Creative Order are the best at what they do – making memorable, simple and trustworthy brand names with a powerful identity. AimBig is more than just a new name, it is our identity and one that is integral to our marketing. The team at Creative Order really nailed that part of the brief, developing a brand story with meaning and resonance that’s works across all the communication mediums we play in. It was really valuable to have their input and perspective – and it is here where their experience and expertise really shone.
We dare to care and so do Creative Order and we couldn’t be more pleased with the look, feel and direction of AimBig. If you’re looking to do just that with your business brand, I couldn’t recommend Creative Order more highly.
Marcella Romero CEO at AimBig Employment
Making memorable, simple and trustworthy brand names is in our DNA.
There’s an art and process to working through options that tick all the boxes. Talk with us. We can work with you to brainstorm business names that will truly resonate with your audience and get you on the way to branding your business the right way.
See the below links for further reading on the topic of creating a business name.